Selena Gomez put a retro spin on one of this season’s hottest hues — pink — while attending a Rare Beauty launch event in New York on Saturday.

Selena Gomez Wears Head-to-Toe Blush Pink to Celebrate Rare Beauty's Latest  Launch

The singer and actress channeled 1960s style in a pastel paisley print dress by Versace, which she paired with stilettos featuring the Italian label’s trademark Medusa logo. Gomez also added on a powder pink wool coat by Staud, completing her look with starburst diamond jewels by APM Monaco.

Selena Gomez Channels '60s Style in Pink Versace Dress at Rare Beauty Soft  Pinch Luminous Powder Blush Launch Party

Stylist Erin Walsh, who also counts Anne Hathaway and Jessica Alba as clients, dressed Gomez for the occasion.

Hairdresser Orlando Pita styled Gomez’s brunette tresses in a retro bouffant, while makeup artist Hung Vanngo gave the “Only Murders in the Building” star winged eyeliner and a coral lip — both emblematic of 1960s makeup trends.

Selena Gomez celebrates the launch Of Rare Beauty's Soft Pinch Luminous Powder Blush on April 6 in New York, celebrity style, Versace, Staud

Speaking to WWD about the launch of Rare Beauty’s Soft Pinch Luminous Powder Blush, Gomez explained why she decided to debut a new formula.

Selena Gomez proves pink is her color in her latest red carpet look

“People have been asking for a Rare Beauty powder blush for years, so we thought it was the perfect time to give them what they want,” Gomez said. “It’s the perfect balance between vibrant color and radiant shine.”

Additionally, she broke down the process of developing her latest product.

Selena Gomez Wears Head-to-Toe Blush Pink to Celebrate Rare Beauty's Latest  Launch

“We really wanted the pigment you get from our liquid blush but the glassy sheen from the Silky Touch Highlighter so it took several rounds to make sure the finished formula hit both of those points,” Gomez continued.

Selena Gomez proves pink is her color in her latest red carpet look